Thinking about opening a tire shop?
Well, it’s a smart move in a market where drivers always need dependable and cost-effective tire solutions.
But success takes more than just a good location and quality tires. You’ll need a clear plan to figure out your goals, attract local customers, and manage day-to-day operations.
Need a hand with your plan in order?
This tire shop business plan sample is here just for your help and inspiration right away.
Tire Shop Business Plan Sample
Let’s take a look at a sample business plan of GripTread Tires and explore valuable insights to help you draft each section of your own tire shop business plan.
1. Executive Summary
GripTread Tires is a Columbus-based tire shop that offers fast, affordable, and dependable tire services for everyday drivers, ride-share drivers, and small businesses. Located on South Broad Street, we sell new and used tires as well as provide installation, rotation, balancing, and repairs—all under one roof. We’re here to make tire care simple and stress-free.
Vision Statement
Our vision is to become the most trusted and convenient tire shop in Central Ohio by delivering quality service, reliable products, and building strong connections with our local community.
Market Opportunities
Columbus is a growing city with a steady need for auto maintenance, especially tires. More people are driving daily, whether for work, school, or deliveries, and they need quick, honest, and affordable tire services.
Unique Selling Proposition (USP)
What makes GripTread different is the mix of speed, value, and care:
- We offer both new and high-quality used tires from top brands.
- Same-day service means less waiting.
- Our team gives straightforward advice with no pressure or hidden fees.
Marketing Plan
To reach and grow our customer base, GripTread will focus on:
- Getting noticed online through Google My Business and local search listings.
- Running local ads on Facebook and Google to promote seasonal deals.
- Offering referral rewards for customers who spread the word.
Financial Outlook
Here’s an overview of GripTread Tires’ projected performance over the first three years, demonstrating its profitability and growth potential:
| Category | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Total Revenue | $265,000 | $327,000 | $371,400 |
| Gross Profit | $190,000 | $236,500 | $271,200 |
| Operating Expenses | $130,000 | $138,000 | $145,301 |
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2. Business Overview
GripTread Tires is a locally owned tire shop based in Columbus, Ohio. We're here to help drivers stay safe and confident on the road by offering fast, reliable, and affordable tire services. Whether someone needs a brand-new set of tires, a quality used one to save some cash, or a quick flat repair, we’ve got them covered.
Our shop handles tire sales, mounting, balancing, and repairs for all kinds of vehicles—from daily commuters to delivery vans. We work hard to make sure our customers feel comfortable and cared for, whether they're dropping by for a quick air check or storing their seasonal tires with us. GripTread is all about friendly service, fair prices, and keeping cars rolling safely.
Mission Statement
At GripTread Tires, our mission is to keep our community rolling safely and confidently. We’re here to provide honest tire services, dependable products, and friendly support, all without overcharging or upselling things people don’t need.
Core Values
Our core values include:
- Customer-first mindset: We treat every customer like a neighbor, not a number.
- Trust and transparency: No forceful sales, just honest advice and straightforward pricing.
- Speed with care: We get the job done fast, but never rush quality.
- Community-driven: We’re proud to be a part of Columbus and support local partnerships.
- Safety above all: Our top priority is making sure every vehicle leaves safer than it arrived.
Business Model
GripTread Tires runs as a service-based business in the auto repair and retail tire industry. Here’s how our model works:
- Tire sales: We offer both new and used tires from trusted brands. Customers can choose what fits their car and their budget.
- Tire services: From installation and balancing to flat repairs and rotations, we take care of all the essentials.
- Fleet and partner work: We serve local delivery companies, ride-share drivers, and auto shops that need reliable tire support.
- Seasonal tire storage: We keep customers’ extra tires safe during the off-season to make life easier.
Future Goals
To align with industry growth and evolving customer needs, GripTread Tires has outlined several future goals:
- Expand mobile tire services to offer on-site installations and emergency repairs.
- Launch an online tire ordering platform integrated with scheduling and inventory.
- Add a second location within the Columbus metro area within 3 years.
- Develop B2B service contracts with fleet operators and ride-share platforms.
3. Industry and Market Research
The tire and auto service industry is a vital part of keeping vehicles safe and running smoothly. With millions of cars on U.S. roads—and especially in cities like Columbus, where people rely heavily on driving—there’s steady demand for tire sales, repairs, and maintenance.
Tires wear down from long commutes, rough roads, and changing weather, creating an ongoing need for replacements and service. The used tire market is also growing as more drivers look for affordable options.
Globally, the automotive tire market is projected to grow from $19.6 billion in 2023 to $21.6 billion by 2028, reflecting a steady 2.1% CAGR. This shows strong potential for tire shops like GripTread to grow with the market.
Industry Trends
Here are some key trends happening in the tire service industry:
- With rising costs, more people are choosing good-quality used tires instead of always buying new ones.
- Customers want quick, same-day service without long wait times.
- People often look up “tire shop near me” online, so being found easily on Google Maps and local listings is a must.
- More drivers are switching between summer and winter tires, creating demand for storage and installation services.
- With more ride-share drivers and delivery companies, there's an increasing need for regular tire service for work vehicles.
Target Market
GripTread Tires will serve a wide range of customers in Columbus, such as:
- Local everyday drivers: People who need new or replacement tires or regular rotation and balancing.
- Commuters and ride-share drivers: Those who drive a lot and wear down their tires faster.
- Fleet businesses: Delivery companies and local contractors who have several vehicles and need reliable tire services.
- Budget-conscious buyers: Customers looking for safe, affordable used tires.
- Car enthusiasts and DIYers: People who want specific tire types or need help with installation.
- Auto shops and dealers: Businesses that want to outsource tire sales or installation.
By serving both individuals and businesses, GripTread can build a steady base of repeat customers and referrals.
4. Competitive Analysis
GripTread Tires operates in a steady and growing tire service market. While several competitors offer tire sales, installations, and maintenance, GripTread stands out by offering both new and used tire options, same-day service, and a more personal, locally focused experience.
Key Competitors
GripTread Tires operates in a competitive market, with several well-known tire service providers in the Columbus area, such as:
Discount Tire
Offers a wide selection of new tires at competitive prices. Known for quick service when booked in advance, but walk-in wait times can be long. Discount Tire has a strong brand presence and online booking system, which draws in a high volume of customers.
Tire Discounters
A regional chain offering both tires and auto maintenance services. Tire Discounters is known for bundled deals like free alignments with tire purchases. However, service can feel impersonal, and pricing is often higher than local independent shops.
NTB (National Tire & Battery)
Provides tire sales along with general automotive services. NTB is a well-known name and offers nationwide warranties, but some customers report slow service and upselling. Not ideal for quick in-and-out tire jobs.
Competitive Advantages
GripTread Tires stands out by offering faster service, flexible pricing, and a personal touch that big chains can’t match.
GripTread offers both new and quality-inspected used tires, giving customers more options that fit any budget or vehicle type.
Customers can walk in and get tires installed or repaired the same day long waits or complicated scheduling.
We offer discounts and fast turnaround for fleet operators, ride-share drivers, and delivery services who need reliable tire service.
Unlike national chains, GripTread is rooted in the community, offering friendly service and building long-term customer relationships.
SWOT Analysis
5. Products and Services
GripTread Tires offers a complete range of tire products and services designed to meet the everyday needs of drivers in Columbus and surrounding areas.
Whether you need a brand-new set of tires, a reliable used option, a quick flat repair, or help keeping your tires in good shape all year long, we’ve got you covered.
Every product and service we offer is selected with your safety, comfort, and budget in mind.
Here’s a full list of what we provide:
This table lists the tires we offer from everyday driving to winter roads — all chosen to fit your needs and budget.
| Item | Description | Why It Matters |
|---|---|---|
| All-Season Tires | Tires that perform well in most weather—rain, heat, or light snow. | Great for year-round driving without needing seasonal changes. |
| Performance Tires | Designed for better grip, sharp handling, and speed. | Ideal for sporty driving or high-performance vehicles. |
| Winter Tires | Made for snow, ice, and cold road conditions. | Helps drivers stay safe during tough Ohio winters. |
| Used Tires | Affordable, well-inspected tires with good tread. | A budget-friendly option without sacrificing safety. |
This table shows the tire services we provide to keep you driving safely and smoothly every day.
| Item | Description | Why It Matters |
|---|---|---|
| Tire Installation | Professional mounting of new or used tires. | Ensures your tires are safely and correctly fitted. |
| Tire Balancing | We balance tires to prevent vibrations and uneven wear. | Improves ride comfort and tire lifespan. |
| Flat Tire Repair | We repair punctures and leaks quickly and properly. | Saves money by fixing the issue instead of replacing the tire. |
| Tire Rotation | Moves tires to different positions to even out wear. | Extends the life of your tires and improves performance. |
6. Sales and Marketing Strategy
GripTread Tires is focused on building trust in the local community and attracting drivers who need reliable, fast, and affordable tire services. Here’s how we plan to get the word out and keep people coming back:
Marketing Tactics
GripTread Tires will use targeted, cost-effective marketing strategies to attract and retain local customers.
- We’ll make sure GripTread shows up when people search for “tire shop near me” by keeping our Google profile active, collecting customer reviews, and posting regular updates.
- We’ll run simple Facebook and Google ads promoting seasonal deals, like winter tire packages or back-to-school safety checks.
- Happy customers can bring in friends and family and get $10 off their next visit. It’s our way of saying thanks.
- We’ll team up with nearby mechanics and auto shops. They’ll send us tire jobs, and we’ll return the favor with referrals.
- We’ll give out punch cards that reward regular visits, like a free rotation or discount after a few services.
Sales Strategy
Our sales approach is simple—listen to what the customer needs and offer the best tire option within their budget. Here’s how we’ll do that:
- Walk-ins and online bookings: Whether someone drops in or books ahead, we make it easy to get started.
- Personal recommendations: Our team will help customers choose the right tire based on their car, driving habits, and budget—no upselling, just honest advice.
- Same-day service: Fast turnaround helps close the sale right away—most tires are installed the same day.
- Customer follow-up: After each visit, we’ll remind customers when it’s time for a rotation, seasonal changeover, or tire check.
Pricing Strategy
We keep pricing simple, clear, and fair for all types of customers. Here’s how we’ll structure it:
- Single-service pricing: Customers can pay as they go for services like installation, balancing, or repair.
- Bundle offers: Deals on full tire sets, seasonal changeover + storage combos, or install + alignment (via partner).
- Fleet pricing: Discounted rates for businesses that bring in multiple vehicles on a regular basis.
7. Operations Plan
GripTread Tires operates with a focus on providing a smooth, reliable, and customer-friendly experience. We aim to make every driver who visits feel confident, respected, and well taken care of—whether they’re here for a quick repair or a full tire replacement.
Daily Activities
Each day starts with equipment checks and reviewing the schedule. Core tasks include tire installation, balancing, repairs, and helping walk-in customers. We also answer calls, take bookings, and keep the shop clean and organized. Community outreach, like local promotions and fleet partnerships, is a regular part of how we grow our customer base.
Service Delivery
We provide same-day tire services like installation, repairs, balancing, and rotation. Whether it's a set of brand-new all-season tires or a budget-friendly used pair, our team gives honest recommendations to help customers get the best value. We also store seasonal tires for repeat customers and coordinate alignment services with a trusted partner nearby.
Team Operations
Our small but skilled team includes tire technicians, a shop manager, a front desk assistant, and the owner. Everyone knows their role, and we work closely together to keep things organized and on schedule. Staff are cross-trained to handle busy times, and we check in regularly to make sure service stays top-notch. Friendly service and clear communication are at the heart of how we work.
Technology Integration
We use a simple system for booking appointments, managing customer info, and tracking inventory. Customers can call, book online, or drop by. We also send out reminders for things like tire rotations or seasonal storage changes. In the future, we plan to add more online tools to make booking and follow-ups even easier.
8. Management Team
GripTread Tires is led by a hands-on team with real-world experience in the tire and auto service industry. Each member plays an important role in making sure the shop runs smoothly, customers are satisfied, and the business continues to grow.
Key Managers
Marcus Holloway – CEO (Owner)
Marcus is the driving force behind GripTread Tires. With a strong background in auto repair and tire service, he knows what it takes to run a successful shop.
Rachel Kim – COO (Shop Manager)
Rachel runs the day-to-day operations at GripTread. She handles scheduling, coordinates with suppliers, and makes sure the shop floor runs efficiently.
Jared Ellis – CFO (Accountant)
Jared manages the finances of the business. He takes care of budgeting, purchasing inventory, handling payroll, and keeping all the numbers organized.
Kendra Wallace – Front Desk & Admin Support
Kendra is the friendly face customers see when they walk in. She answers calls, books appointments, handles billing, and helps keep customer records up to date.
Organization Chart
9. Financial Plan
GripTread Tires’ financial plan outlines the expected revenue, operating costs, and profits over the first three years of operation.
Income Statement (3 Years)
The income statement gives a clear overview of GripTread Tires’ profitability over the first three years.
| Category | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Revenue | |||
| New Tire Sales | $120,000 | $144,000 | $158,400 |
| Used Tire Sales | $40,000 | $52,000 | $60,000 |
| Tire Services (Mounting, Balancing, Repairs) | $70,000 | $84,000 | $94,500 |
| Seasonal Tire Storage | $10,000 | $12,000 | $13,500 |
| Fleet Contracts | $25,000 | $35,000 | $45,000 |
| Total Revenue | $265,000 | $327,000 | $371,400 |
| COGS (Cost of Tires & Repairs) | |||
| New Tire Inventory | $60,000 | $72,000 | $79,200 |
| Used Tire Sourcing | $10,000 | $13,000 | $15,000 |
| Repair Materials | $5,000 | $5,500 | $6,000 |
| Total COGS | $75,000 | $90,500 | $100,200 |
| Gross Profit | $190,000 | $236,500 | $271,200 |
| Operating Expenses | |||
| Salaries and Wages | $72,000 | $75,600 | $79,380 |
| Rent and Utilities | $36,000 | $37,600 | $39,690 |
| Marketing and Advertising | $10,000 | $12,000 | $13,000 |
| Insurance | $6,000 | $6,300 | $6,615 |
| Software and Subscriptions | $3,000 | $3,150 | $3,308 |
| Miscellaneous Expenses | $3,000 | $3,150 | $3,308 |
| Total Operating Expenses | $130,000 | $138,000 | $145,301 |
| Net Profit (Before Tax) | $60,000 | $98,500 | $125,899 |
Cash Flow Statement (3 Years)
The cash flow statement tracks all the money coming in and going out of the business.
| Category | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Cash Inflows | |||
| Cash from Sales | $265,000 | $327,000 | $371,400 |
| Funding Received | $95,000 | - | - |
| Total Cash Inflows | $360,000 | $327,000 | $371,400 |
| Cash Outflows | |||
| Equipment (Changers, Lifts, etc.) | $25,000 | - | - |
| Renovations | $15,000 | - | - |
| Initial Marketing Spend | $10,000 | $12,000 | $13,000 |
| Operating Expenses | $130,000 | $138,000 | $145,301 |
| COGS | $75,000 | $90,500 | $100,200 |
| Total Cash Outflows | $255,000 | $240,500 | $258,501 |
| Net Cash Flow | $105,000 | $86,500 | $112,899 |
| Ending Cash Balance | $105,000 | $191,500 | $304,399 |
Balance Sheet (3 Years)
The balance sheet provides a snapshot of GripTread Tires’ financial position over the next three years.
| Category | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Assets | |||
| Cash | $105,000 | $191,500 | $304,399 |
| Equipment (Net Value) | $25,000 | $22,500 | $20,250 |
| Tire Inventory | $10,000 | $11,000 | $12,000 |
| Renovations (Net) | $15,000 | $13,500 | $12,150 |
| Total Assets | $155,000 | $238,500 | $348,799 |
| Liabilities | |||
| Loan Payable | $95,000 | $95,000 | $95,000 |
| Accounts Payable (Suppliers) | $5,000 | $5,500 | $6,000 |
| Total Liabilities | $100,000 | $100,500 | $101,000 |
| Equity | $55,000 | $138,000 | $247,799 |
| Total Liabilities & Equity | $155,000 | $238,500 | $348,799 |
Funding Request
GripTread Tires is seeking $95,000 in startup funding to help launch and operate a full-service tire shop in Columbus, Ohio.
| Category | Amount ($) |
|---|---|
| Tire Service Equipment | $25,000 |
| Initial Tire Inventory (New & Used) | $20,000 |
| Shop Renovation & Setup | $15,000 |
| Marketing & Advertising | $10,000 |
| Website & Technology | $5,000 |
| Working Capital (First 6 Months) | $20,000 |
| Total | $95,000 |
Download a free Tire Shop business plan template
Ready to start drafting your tire shop business plan, but need extra help with that? We’ve got you covered! Download our tire shop business plan template in PDF format to get started.
This customizable template gives you a clear, easy-to-follow example to help you build a business plan that fits your goals. You can also use this sample business plan as a reference point while writing your own plan.
Conclusion
With this tire shop business plan sample, you now have a better idea of how to create a professional-looking plan.
However, if you still have questions regarding details or are seeking an easy way to draft a complete business plan, Bizplanr could be your go-to tool. It’s an advanced AI business plan generator that creates actionable strategies quickly and efficiently.
Simply answer a few questions about your tire shop, and you’ll get a detailed plan ready in minutes!
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Frequently Asked Questions
What key elements should be covered in a detailed tire shop business plan?
The following are the essential components of a tire shop business plan:
- Executive summary
- Business overview
- Market research and target customers
- Competitive analysis
- Products and services offered
- Management and staffing
- Marketing and sales strategy
- Operations plan
- Financial projections
Do I really need a business plan for a tire shop?
Yes, having a business plan is essential for your tire shop. It acts as a guide to help define your goals, services, pricing, marketing strategies, customer analysis, and day-to-day operations. It’s also useful if you need to apply for funding or equipment loans. Most importantly, it keeps you focused and helps grow your business in a smart, steady way.
How to get funding for a tire shop?
To get funding for your tire shop, you can explore several options, such as:
- Personal savings
- Small business loans
- Grants
- Investors
- Crowdfunding
- Business credit cards
- Partnerships or joint ventures
- Angel investors
- Equipment financing or leasing
Why is marketing strategy important for a tire shop?
A marketing strategy helps your tire shop attract the right customers, stand out from competitors, and increase sales. It ensures smart use of your budget, promotes your services effectively, and helps you track what works, so you can grow your business with confidence.
How often should I update my tire shop business plan?
You should regularly update your tire shop business plan, ideally once a year, to reflect changes in financial projections, market trends, and business progress. Additionally, revise it whenever there are major changes, like adding new services, relocating, or adjusting pricing or marketing strategies.
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